TOUROPTIMA: Your Ventrata Data, Working Harder—How Crown Tours Cuts Calls, Grows Revenue and Delights Guests

See how Crown Tours takes the customer experience to the next level by using TourOptima to communicate the right messages to the right guests at the right time, on their preferred platforms. It’s a 2-way omnichannel guest-communication engine on top of their Ventrata data to understand what each guest needs, wants and has already purchased. The system not only automates repetitive questions to cut phone calls; it drives revenue through tagged, guest-specific upsells and cross-sells and deepens engagement for each trip through a fully branded mobile app synced live with Ventrata bookings. Sara Droulez (Crown Tours) and Josh Halpern (TourOptima) will walk through the real workflows behind an ~80% reduction in calls and average of ~15% upsell take rates, then open the floor for hands-on troubleshooting and discussion. Maybe even call one of you up for a hotseat live consultation! You’ll leave with practical workflows you can apply to your own Ventrata setup immediately.

Hotel Address: Stroupežnického 21, 150 00 Praha 5-Anděl, Czechia