Unlocking Product Performance via Externally Focused Partnerships at P&G
Sunday, March 8, 2026 4:00 PM to 4:20 PM · 20 min. (America/Chicago)
Room 302A
Organized
Instrumentation & Nanoscience
Information
Procter & Gamble has a long history of leveraging strategic external collaborations to drive R&D innovations. One strong example is the P&G’s Connect & Develop program. This talk will describe how a team of scientists at P&G drove product performance insights via a C+D collaboration with Oak Ridge National Laboratory. Through our journey we developed a state-of-the-art deep learning approach to reconstruct high-resolution Raman images from low-resolution images with a limited dataset. Our approach is both practical and cost-effective, saving time and resources to collect this data without compromising the spectral integrity. I will describe how these teams at P&G and Oak Ridge worked together to achieve this & demonstrate the importance of externally focused partnerships in industry.
Day of Week
Sunday
Session or Presentation
Presentation
Session Number
OC-29-05
Application
Consumer Products
Methodology
Raman Spectroscopy/SERS
Primary Focus
Application
Morning or Afternoon
Afternoon
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