Entering the Australian veg market: opportunities for companies and dealers

Welcome to the 4th webinar of the Advanced vegetable mechanisation Australian program

Live Webinar - Networking - Forum

The Australian vegetable industry represents a complex but high-potential market for agricultural robotics and technology. This session will provide international companies and local dealers with the insights needed to navigate and succeed in this environment. From a detailed overview of the vegetable industry and its specific challenges, to understanding the role of distribution partners, this webinar will highlight key success factors for market entry and growth through real-world experiences.

Part 1 - Introduction and background on VegMech program by QDPI

Part 2 - Overview of the Australian vegetable industry by Hort Innovation

Part 3: Manufacturer perspective: Why Australia?

Part 4: Distributor/dealer perspective : What Australian Growers Look For By Steve Norton from Croplands

Part 5: Importing machinery into Australia By Braden Hellmuth from Farm Concept

Panel discussion: Adapting Technology to Australian Vegetable Systems

How can new technologies be adapted to meet the specific needs of Australian vegetable growers? This panel will explore the importance of local demonstrations, field testing, and proof of concept in building confidence, validating performance, and supporting successful adoption.

Q&A time