From customisation to monetisation: The future of OTT

From customisation to monetisation: The future of OTT

Wednesday, November 29, 2023 2:55 PM to 3:15 PM · 20 min. (Europe/Madrid)
Tech Innovation Stage
Technology & Data Showcase

Information

Specific topics include:

  • The future of branded OTT streaming services for D2C content distribution.
  • The importance of customisation, audience ownership, analytics, direct monetisation with brands, products, and audience interaction.
  • How to direct your followers to buy and watch exclusive videos in your store.
  • What does it take (and cost) to have your own streaming channel?

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