Italian National Tourist Board

The Italian National Tourist Board – ENIT - is tasked with promoting the unified image of the Italian tourist offer. Founded in Rome in 1919, ENIT accomplishes its mission by developing promotional strategies to motivate leisure and MICE travel to Italy and to market the country’s varied regional and local offer through its network of 28 offices worldwide. Its 2 offices in the US – in New York and Los Angeles - collaborate with Italian institutional and private partners and enterprises wishing to penetrate the US and Mexican markets as well as with international tour operators, travel agencies, media representatives and consumers looking to market, promote and visit Italy.