Keynote: Driving performance marketing by leveraging digital transformation and big data
Wednesday, September 30, 2020 6:00 AM to 6:25 AM · 25 min. (Africa/Abidjan)
Keynote Track
Interview
DIGITAL TRANSFORMATION
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Moderator
Melissa Jarvinen
Chief Marketing Officer
Matrix Marketer
Speakers
Carol Chen
Global Marketing VP
Shell
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Keynote: Elevating human experiences: putting consumer’s needs at the heart of your marketing strategy
Wednesday, September 30, 2020 6:30 AM to 7:00 AM
Keynote Track
Melissa Jarvinen · Matrix Marketer
Neslihan Kocak · Pepsico AMESA
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Marketing & Sales Show 2020
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