Snap x Samsung: Social drive to Retail - Samsung Flagship Launch on Snap Map
Thursday, September 24, 2026 1:45 PM to 2:05 PM · 20 min. (Europe/Berlin)
Commerce Stage
Summit-Lecture
Information
How can digital attention be seamlessly converted into physical store visits and increased sales? As part of the launch campaign for the new Galaxy Z Foldables, Samsung paired up with Snapchat to leverage an innovative native ad format: Promoted Places. This case study illustrates how combining Snap Map, targeted creator content, and strong retail partners builds an effective bridge between digital product discovery and the point of sale.