idealo is one of Europe’s leading price comparison platforms, attracting an average of 120 million visits per month. On idealo, shoppers can compare more than 1.9 billion offers from around 50,000 retailers.
Founded in Berlin in 2000, the company is headquartered in Berlin Mitte and operates in six European markets: Germany, France, the United Kingdom, Italy, Austria and Spain.
Since 2026, idealo Solutions has provided innovative product placement and advertising solutions within the price comparison environment. These solutions enable businesses to expand their reach and accelerate growth in digital commerce.