Aligning the Stars: Finding the Right Marketing Mix for Multi-Day Tours

Brand, Digital, and Trade marketing each play a powerful role in driving bookings—but it’s the balance between them that determines real success. In this panel, leading experts from across these three disciplines come together to share strategies, insights, and data on how to integrate brand storytelling, digital performance marketing, and trade partnerships into a cohesive mix. Learn how these channels complement one another, where to invest for maximum impact, and how to measure results that move the needle for multi-day tour companies.