TUI Group: TUI, Musement and Intercruises
Distribution / Reseller (OTA, Wholesaler, Local, GDS, Travel Agent, etc.)
Information
TUI Group is a leading global tourism group and operates worldwide, offering integrated services from a single source for its 21 million customers. This includes over 400 hotels and resorts, 16 cruise ships, leading tour operator brands and online marketing platforms across Europe, five airlines with more than 130 modern medium and long-haul aircraft and around 1,200 travel agencies. TUI is increasingly focusing on the expansion of digital platforms and growing its in-destination experiences offering through TUI Musement, its Tours & Activities division.
TUI Musement is a global Tours & Activities business that combines a highly curated product portfolio, scalable digital platforms and in-destination service by local teams, to source, develop, distribute and deliver products in three categories:
Experiences: Excursions, activities & attraction tickets
Transfers: Between airports, hotels and ports
Tours: Multi-day itineraries encompassing flights, hotels, experiences and transfers
Available in all major beach and city destinations, products are sourced from leading travel businesses or developed in-house by TUI teams, and distributed to customers, including the 21+ million TUI customers, through TUI websites and apps, as well as in-destination local teams and B2B partners, including some of the world's leading OTAs, tour operators, airlines, hotels, travel agencies and cruise lines. Experiences can be booked via https://www.tuiexperiences.com
In addition to supporting the TUI business, within TUI Musement there are two industry-leading brands:
Musement: Digital platform that allows travelers to book thousands of experiences in over 100 countries around the world. The Musement platform can be accessed direct by travelers via www.musement.com and is also leveraged by leading travel businesses to incorporate tours and activities into their offering. Partners include Booking.com, Priceline and easyJet.
Intercruises Shoreside & Port Services: Global business offering ground handling and port operations services to the cruise industry, operating in over 50 countries and 400 ports. Intercruises is the world’s leading provider of official cruise line shore excursions and works with all cruise lines. www.intercruises.com
