How Conversations on Reddit Drive App Installs

Growth strategies often focus on performance levers - ads, ASO, SEO - but it’s easy to lose sight of what really drives action: the person behind the download. Reddit is where people come with intent. To ask questions. Explore options. Share honest opinions. It’s a different kind of conversation - one rooted in community, curiosity, and trust.

In this session, discover how brands are using Reddit’s intent-rich conversations to understand user sentiment, test ideas, surface trends, and ultimately drive high-value app installs. Find out how Flink used Reddit to reach new audiences and unlock their next wave of growth.