Custom Product Pages - Can they really Shift the Dial for App Store Performance?
App Store Marketing Zone
App Store Marketing
Information
From Redbox Mobile, Lucy Bennett, Head of Commercial and Miray Karaduman, App Store Designer, reveals what has been learned from implementing iOS 15 Custom Product Page strategies for clients and how contextually tailoring product page content to appeal to targeted audiences or be relevant to key events has delivered better conversion performance and aligned with client KPIs. This session should appeal to app marketers, app store creative specialists and strategists alike.
Attendee In-Person
Lucy Bennett
Head of AgencyRedbox MobileRegistered attendees
Ian Irving
Principal Data Analyst ASO/SEOBBC