Your podcast transcript is now a Claude or ChatGPT prompt.
Are you okay with that?
Listeners are discovering they can copy your episode transcript into AI, get the key takeaways in seconds, and never actually listen. For information-first podcasts, the "top five tips" format that has dominated podcasting for a decade, this is an existential problem.
But it's also a gift. Because it's forcing us to ask what podcasting is actually for.
This session will show you how to design episodes that can't be summarized without losing something real. Where the listening is the value, not just the delivery mechanism for information. You'll leave with concrete structural techniques to make your episodes genuinely irreplaceable: the kind people actually want to experience, not just extract from.
AI didn't break podcasting. It just revealed which podcasts were always just dressed-up blog posts.
