Session C: How to Fire Your Data Scientists: So They Can Finally Do Data Science

In oil sands operations, critical decisions regarding maintenance, how to keep people safe, and allocating resources are often made with incomplete or outdated information. It’s not about pointing fingers; it’s about recognizing that our most valuable asset, our data, is often scattered in silos, hidden in different systems, or simply too messy to trust. This lack of clarity slows decisions, increases risks, and costs both time and money. But with clean, connected data, the same teams can act faster, work safer, and deliver better results for their companies and communities.

We’ll show you how better data can transform your operations. Through real-world stories and clear visuals, you’ll see how purposeful preprocessing, supercharged by AI, can outperform even the most advanced models when the foundations aren’t right. And with Norma, our intelligent AI-powered data assistant, that clarity is now within reach for everyone from the field to the boardroom. This is about more than improving productivity; it’s about protecting workers, reducing costly mistakes, and making Alberta stronger. Because when people have the clarity they deserve, they make decisions that keep us all safer, smarter, and more resilient.