FARAH

Farah goes way back. Founded in Texas in 1920, the company made workwear, so it knows a thing or two about well-made, durable clothing. However, Farah re-emerged in the UK in the 1970s - so for half a century now she has been seen as quintessentially British. Famous for her narrow, fitted hopsack canvas pants, Farah played a key role in the style of the Mods, Rude Boys, Casuals and the 90s indie music scene - each subculture appropriating our signature Farah F Tab.