Demonstrating impact with visual storytelling

Narratives expand our empathy and shape the way we think about the world. Stories can help us to envision how we are contributing to a changing planet, and the responsibility we have to improve our stewardship practices. Sustainability-related data is typically presented in a way that feels removed from our human experience. No matter how real data is — if we don't perceive it as having a direct, tangible impact on our own lives (and those of our friends and family), it will continue to be viewed as abstract and removed from our life experience. Creativity can help answer the call to connect seemingly abstract data to people's emotions.
This presentation shares examples of how sustainability-specific data can be visualized — to help people see themselves within the data. We'll explore communications strategies for complex topics, like social determinants of health and climate change. We'll also examine how visual stories can bring clarity to challenging narratives. In this highly-visual presentation, many examples will show approaches to communicating with audiences and sustainable decision-making in health care. Attendees will also receive a copy of a newly released HCWH resource: Narrative Prescription: A Practical Storytelling Guide for Health Care Professionals Taking Climate Action to get straight to work in becoming an effective storyteller that drives action.

CE - Continuing Education

This session qualifies for the following continuing education credit:
ACCME: .75 AMA PRA Category 1 Credits™
ANCC: .75 contact hours
ACCO: NO CE
ACHE: 1 CE
AIA: NO CE
AHRMM: 1 CEC
CDR: TBD
For information on how to claim your CE credit, please click the “CE Information” button on the Swapcard homepage.