Pricing Engine for EuroDisney Hotels Based on Customer Willingness to Pay

Piwwop partnered with EuroDisney to develop a dynamic pricing engine for its hotel portfolio, which includes over six hotels and thousands of rooms. The system adjusts room prices in real-time based on the willingness to pay of individual customers, leveraging data such as booking history, demand trends, and market conditions. By centralizing the pricing process, EuroDisney is able to optimize revenue across all its hotels, offering personalized pricing that maximizes both occupancy and profitability. This innovative solution has helped EuroDisney stay competitive while enhancing the guest experience through tailored pricing.