The €Billion zillenial moment

The €Billion zillenial moment

Tuesday, October 5, 2021 4:30 PM to 4:45 PM · 15 min. (Europe/Amsterdam)
Keynote
Presentation

Information

  • As Gen-Z joins Gen-Y in the workforce, they represent the most powerful economic generations in history
  • Already controlling $20 trillion of income with unrivalled influence
  • They will define the winners and break the losers of the mobility category
  • But they are misunderstood, and this will hold Rail back from its true potential
  • How can Rail be more Zillenial-centric in design to be a winner in global mobility

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