Pure Skies Zone

Pure Skies Zone

Design

Information

Pure Skies is PriestmanGoode’s vision for tomorrow’s air travel – a concept to support the future success of the aviation industry. Featuring new built-in design features, the latest technology and material innovation to help reduce passenger anxiety, improve personal space and hygiene, and facilitate touch-free journeys. Pure Skies re-imagines the notion of ‘classes’ in the future of travel and instead of Business and Economy, includes Rooms and Zones. The key features of Pure Skies Zones (previously Economy Class) include: - Dividing screens every other row for greater separation - Staggered seat configuration to maximise the feeling of personal space and allow passengers to sit in the groups they are travelling in – whether alone, as a couple or in groups - Back of seat shells with no gaps to eliminate dirt traps - Recline mechanism entirely contained within the fabric skin of the seat to avoid split lines and hard-to-clean gaps - Removal of IFE screens in favour of passenger-owned devices. This concept also presents additional commercial opportunities: straight seats without IFE screens with the ability to hire a device; staggered, with more seat pitch with screen option – improved offer but increase in price. - Removal of seat-back tray, replaced with a clip-on meal tray direct from the trolley - Rethinking the seat back literature pocket with a new, optional removable bag for each passenger or the option to clip-on their own bag PriestmanGoode will be presenting our Pure Skies concept at 15:00 BST on 17th September as part of World Aviation Festival. We hope you can join us. If you missed the presentation, please don’t hesitate to contact us during the event to discuss your future cabin design requirements or email us at studio@priestmangoode.com
PriestmanGoodePriestmanGoode is a global design company that specialises in aviation, transport, infrastructure, hospitality, and product design. Our purpose lies in designing a better, more sustainable future. People-centric to the core, we have been improving and transforming everyday experiences for millions of people around the world for over thirty years. As travel design specialists, we work with our client teams to create considered customer journeys across digital and physical products and services. With departments for strategy and branding, interior and product design, CMF and visualisation, we manage each project with a holistic, top-down approach, ensuring that projects are delivered on time and to budget.

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