Reframing accessibility in travel

Reframing accessibility in travel

Wednesday, April 21, 2021 2:00 PM to 3:00 PM · 1 hr. (Africa/Abidjan)
Keynote
Presentation
Collaboration & InnovationWorkforce

Information

One of the barriers to progress in improving accessibility in travel is the premise that changes would only impact a very small proportion of passengers, whilst costing vast amounts of money. But with up to 15% of the population having a registered disability - whether physical or cognitive - improvements in the travel journey could have wide reaching positive impact. Moreover, many improvements throughout the journey - in airports in particular - would significantly improve the journey for ALL passengers. It’s time we re-frame the conversation. Design, innovation, digital technologies and material developments mean that improvements are within reach. As we emerge from the global pandemic, customers will not just be looking at which companies offer the most competitive price, they will also look at how brands respond to a diverse range of needs, their focus on communities and on people.

PriestmanGoodePriestmanGoode is a global design company that specialises in infrastructure, aviation, transport, hospitality, and product design. Our purpose lies in designing a better, more sustainable future. People-centric to the core, we have been improving and transforming everyday experiences for millions of people around the world for over thirty years. As travel design specialists, we work with our client teams to create considered customer journeys across digital and physical products and services. With departments for strategy and branding, interior and product design, CMF and visualisation, we manage each project with a holistic, top-down approach, ensuring that projects are delivered on time and to budget.

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