Panel: How can airlines become more effective retailers that are customer-centric rather than order centric?
Track 2 - Air Retail
Panel Discussions
RetailStrategy
Information
As business recovery is likely to be uneven and based on location how do we restart successfully while also take retailing to the next level?
Has the pandemic given you an opportunity to rethink what retailing means to your airline?
Where are the opportunities to enable more self-service through mobile and do we rely too much on pushing offers at the booking stage?
As the need for real-time information, personalized offers and seamless transactions grow how can we move airline retailing into the future so we are closer to our customers?
What is next beyond NDC and how will airlines mature as retailers as we head in to 2022?
