Distribution Panel: How has the distribution and retailing landscape changed and what have been the implications for the relationships between airlines, OTAs, GDSs and Agents?

Wednesday, December 1, 2021 3:25 PM to 4:00 PM · 35 min. (Europe/London)
Track 1 - Aviation IT
Panel Discussions

Information

  • Shifting from the traditional direct/indirect discussions to focus more on a digital vs legacy approach, is NDC starting to blur the lines?
  • Have we adapted enough to compete with new digital shopping norms?
  • How much flexibility can we continue to offer as passengers demand reassurance and digital agility?
  • As NDC rises in maturity what is the potential and investment appetite for further initiatives such as One Order as we emerge from this crisis?
  • Where should we be prioritising investment when it comes to end-to-end retailing capabilities, data and digital experiences?
  • How have relationships between airlines and third parties evolved during the last year and what new types of partners and platforms can we expect to see emerge in 2022?

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