Using interactivity and gamification to convert fans into loyal customers
Registration area
Panel
ContentFan ExperienceMonetisation
Information
In this session:
- What is the role of fan engagement in and around OTT offerings today and how will it evolve?
- How will gamification and streaming work together to produce measurable results?
- What is the value of First-party data and personalisation to marketing and retention strategies?
Where
Tottenham Hotspur Stadium