The rise of sports data: Driving revenue by fueling fan engagement

The rise of sports data: Driving revenue by fueling fan engagement

Thursday, July 8, 2021 6:30 AM to 7:15 AM · 45 min. (Africa/Abidjan)
Panel

Information

Sportradar, InteractSport and the National Basketball League (NBL) discuss how data is helping drive revenues and global fan engagement for rights holders. Democratising sport at all levels is a key play for rights holders and data underpins this evolution. The panel will also explore how sports data companies are evolving to meet the needs of a range of
stakeholders.

SportradarSportradar is the global provider of sports betting and sports entertainment products and services. With more than 15 years’ experience as a sports OTT provider, we have a team of passionate and dedicated specialists who understand the flexibility live sport requires and provide bespoke, data-driven OTT solutions for rights holders. As pioneers in combining the power of live sports data and video, as well as analyzing fan behavior, we are able to offer personalized, targeted content to engage audiences and grow awareness around any sport or product. With our market data and industry expertise, Sportradar is uniquely positioned to provide custom monetization solutions to rights holders through a combination of advertising, subscription, retail, and sponsorship.

Registered attendees

Melissa Soobratty
Melissa Soobratty
Broadcast DirectorWorld Table Tennis
Stephen Duckitt
Stephen Duckitt
Chief Events OfficerWorld Table Tennis

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