Market Analysis Potential of LatAm (EN)

Much like any other continental region in the world, LatAm comes with its own unique culture and sub-cultures. This will undoubtedly have an effect on the way players interact with the games they play, and therefore, how the industry will have their games designed. Furthermore the LatAm market heating up will definitely see a lot of movement in the M&A area of the industry. This may lead to an interesting business environment as companies traverse the LatAm landscape looking for the best deals out there.