dentsu
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For over 60 years, dentsu has understood that culture and commerce aren't separate forces — they're interconnected engines of growth. From pioneering sports marketing at the 1964 Tokyo Olympics to launching Cristiano Ronaldo's record-breaking YouTube channel, dentsu has consistently operated at the intersection of what moves people and what drives business results.
Dentsu Sports & Entertainment represents the world's only fully integrated, global network designed specifically to bring brands closer to fans at this crucial intersection. With 1,200 industry insiders across 21 markets serving nearly 1,300 clients, dentsu combines deep cultural expertise with proprietary fan data to create authentic, impactful brand experiences.
We're making forever fans through our integrated approach across the entire value chain: IP Investment and development, a global network with local fluency, cross-platform expertise and data-driven cultural insights.
