ON DEMAND: Customer acquisition is king: What does this look like now?

Major media partnerships, affiliate marketing giants, free-to-play games and mainstream sports betting content have been popular ways to acquire customers and to turn passive sports fans into keen sports bettors. This session will bring together key stakeholders in the quest for customers to discuss what trends look like for the future of customer acquisition as sports betting continues to expand and evolve across the US.

 Moderated by: Ed Young, Equity Research Analyst, Morgan Stanley 

Cillian Barry, Managing Director, SportCaller 

Chris Pirrone, General Manager, USA TODAY Sports Media Group 

Michael Daly, Vice President North America, Catena Media 

Charles Gillespie, CEO, Gambling.com Group