Win back ridership and generate ancillary revenue with customer-centric mobility

Win back ridership and generate ancillary revenue with customer-centric mobility

Monday, November 16, 2020 11:00 AM to 11:15 AM · 15 min. (Africa/Abidjan)
Track 1
Presentation
Customer InformationSmart Mobility & MaaSTicketing

Information

  • Swiss Federal Railways (SBB) delivers intent-driven travel assistance and combines public transport and shared mobility in a SmartWay (app).
  • How Japan Railways East applies contextual in-app campaigns to generate ancillary revenue by connecting daily commuter mobility patterns with lifestyle touch points and smart mobility-information-as-a-service.
  • The MTA Essential Connector app helps essential workers in New York City get to/from work with ride-hailing services during the unprecedented nightly subway closures due to the pandemic.
  • Tickin by Deutsche Bahn, the first check-in/be-out ticketing app purely based on smartphone sensors.

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