Win back ridership and generate ancillary revenue with customer-centric mobility
Monday, November 16, 2020 11:00 AM to 11:15 AM · 15 min. (Africa/Abidjan)
Track 1
Presentation
Customer InformationSmart Mobility & MaaSTicketing
Information
- Swiss Federal Railways (SBB) delivers intent-driven travel assistance and combines public transport and shared mobility in a SmartWay (app).
- How Japan Railways East applies contextual in-app campaigns to generate ancillary revenue by connecting daily commuter mobility patterns with lifestyle touch points and smart mobility-information-as-a-service.
- The MTA Essential Connector app helps essential workers in New York City get to/from work with ride-hailing services during the unprecedented nightly subway closures due to the pandemic.
- Tickin by Deutsche Bahn, the first check-in/be-out ticketing app purely based on smartphone sensors.