POWERHOUSE DEBATE: Retail payments reinvented: Meeting the next generation at checkout

The next generation of consumers is redefining what fast, seamless and connected payments should look like. This session explores how younger customers are driving demand for instant, intuitive and embedded experiences at checkout, and whether Western markets can truly support a ‘superapp’ model or will evolve their own blend of digital wallets and loyalty ecosystems. Speakers will uncover how AI, digital identity and behavioural data are powering the future of contextual commerce, creating smarter, frictionless retail journeys that meet customers exactly where they are.