Search engine optimization & content marketing

It may sound like a fancy term and a new age marketing technique, however, content marketing is simply the art of reaching out to your target audience without directly selling a product or service to them. This is why larger brands allocate up to 25% of their marketing budget towards content marketing. SEO is an umbrella term which encompasses many different strategies. There are a lot of ways one can improve a website’s rankings we know how to choose the ones that are best for your business.