User Experience and Product Design

User Experience and Product Design

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User experience is the overall experience of a person while using a product - especially in terms of how easy it was to find information and how pleasing it was to use it. An intuitive experience is directly and positively correlated to your conversion rate. When we design websites or applications, our goal is to understand the business needs of the client and use that information to create a journey that speaks to the consumer, integrating the website as part of the sales funnel. At Conceptualize, we validate the prototype and gather user feedback.

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