Business Development Manager

You are responsible for creating, following up and implementing a go-to-market plan for your product lines within the international framework of Kappa Data. The fulfilment of a go-to-market plan may include: - Identify the specific segments of the market and type of partners you want to target. These may be specific industries, company sizes or geographic locations. - Define the unique value of the solutions the vendor is marketing and how it differentiates itself from other offerings. - Determine the marketing channels and tactics that will be most effective in reaching your target audiences. These may include social media, email marketing, events or other forms. - Develop sales materials, such as product fact sheets, case studies and presentations that the sales team can use to educate prospects and close deals. - Regularly assess the performance of your go-to-market plan and adjust your tactics as needed based on customer feedback, market trends and other factors. - Provide comprehensive and ongoing training for the sales team on the supplier’s products, value proposition and positioning in the marketplace. - You maintain contact with your supplier so that all communication is smooth. - You write content for our different online media channels Who are we looking for? You have excellent communication skills and the ability to develop compelling value propositions. Strong understanding of the IT industry and the ability to position the strengths of our solutions against competing solutions. You are fluent in Dutch, French and English. You are comfortable with conducting customer interviews to keep your finger on the pulse of the market. What do we offer? Kappa Data offers you a full-time, permanent position in a dynamic and international team with great colleagues, an attractive salary with bonus, fringe benefits and long-term growth opportunities.