Navigating nutrition and health claims regulations to deliver responsible and impactful claims

The landmark EC Nutrition and Health Claims Regulation has been enforced for over a decade and aims to ensure consistency of messaging to enable responsibly informed choices by consumers. However, today we continue to see inconsistency, challenges by regulators and the application of unauthorised claims based on non- or no-science.

In this roundtable, we’ll explore how to develop nutrition and health claims that are legal, responsible and impactful for the final consumer. We’ll cover the key elements of the regulation, discuss potential EU/GB divergence, and dig into the current discussions and debates around nutrition and health claims.