Plant-based meat is set to soar in South East Asia

Language : English 

Asia has long been the home of plant-based eating for religious or cultural reasons but modern plant-based alternatives address different consumer needs. Join Megan Stanton - Senior Food and Drink Analyst at Mintel to understand the different consumer motivations for eating plant based meat and how to address their needs. In addition we look at how to overcome some of the common criticism of plant based alternatives and explore the future for plant based meat in the South East Asian region. The session will end with some key recommendations for executing successful plant based innovation in this region.  

Agenda

13.30 - 14.20 hrs    : Plant-based meat is set to soar in South East Asia

By Ms. Megan Stanton,

Senior Analyst Food and Drink and Purchase Intelligence, Mintel

14:20 – 14:45 hrs.   : Achieve plant-based success in Southeast Asia 

By Mr. Eric Weisser 

Senior Director, Growth Platforms and Marketing, APAC, Ingredion Singapore Pte Ltd