Paul Marius

From a very young age, Florent Poirier was sensitive to the taste of old and rare objects. Scoured antique dealers and antique markets in Rouen with his father in search of collector's items, this is where his passion for retro and early 20th century fashion comes from.

In 2010, he decided to create his own brand with the idea of reinventing forgotten timeless leather goods and offering an attractive quality/price ratio.

As a self-entrepreneur, Florent designed a first model named "LeCartable" with 10 first pieces to be manufactured.