Guess
Brands
Information
The story began in 1981. Having fallen in love with Los Angeles on a family vacation, the four Marciano brothers, from the South of France, decided to make it their home. The brand name was suggested by an advertising slogan they saw everyday on the drive to their office: “Guess what’s in our new Big Mac?” The word stuck in their minds. Soon it became the name on their headquarters building on Olympic Boulevard, just down the street from the billboard that had inspired them.
Market specificities
Eveningwear / Cocktail / WeddingHigh-end price rangeStreetwear / Urbanwear
Specificities
Price range
$$$$$
Year of creation
1981
Contact details
Location
Los Angeles