Shape the next normal with your customers

Uncertainty has been the primary constant during the pandemic. With countries inching closer to reopening, no one knows what the future will look like three months down the road. Every industry will be closely monitoring how their customers' habits will likely change once again (and perhaps again), and brands will need to meet evolving customer expectations in order to stay relevant to new and old customers alike.

Brands everywhere now have a golden opportunity to be brave with how they engage their customers. In this session, the panellists will share customer engagement strategies that brands need to exercise to acquire, retain and reengage customers in the next normal and beyond.