Mastering Multi-Challenges: AI, Brand Performance, and Customer Engagement

Join Adam Singolda, Founder & CEO of Taboola, and Maike Abel, Digital & Corporate Marketing Director at Nestlé Germany, as they navigate modern marketing multi-challenges. These industry leaders share insights from their distinct roles — tech innovation and consumer goods — offering elevated perspectives on how AI enhances brand performance and customer engagement. Their conversation briefly explores how brands and advertisers can adapt and thrive in a complex digital landscape, prompting the future of consumer interactions and marketing strategies. This discussion provides smart, contemporary insights into achieving success amidst marketing complexities.