"Successful in E-Commerce Multichannel Sales - a Tool for all occasions?" Expert talk with René Meißner, Head of D2C at L'Oréal and Carsten Mesecke-von Rheinbaben, COO at Channel Pilot Solutions.

In this presentation, the two long-standing e-commerce experts will address various questions from the multichannel world: How do I optimize my listings in price and product comparison portals and manage them based on performance? How do I organize my inventory across multiple online sales channels while still keeping an eye on the competition? How do I synchronously manage my SEA campaigns? What is possible and what makes sense? The two answer all this with concrete examples and practical solutions.