How labels help you reach beyond your sustainability goals?
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On-demand content will be available next week.
According to McKinsey & Company, 79% of consumers say they include sustainable packaging in their purchasing decisions.
In our presentation, we will demonstrate how beauty brands can boost their packaging and sustainability targets with sustainable label choices. You’ll see innovative examples of label use that meet the latest packaging trends. To find solutions and activate the circular economy we need collaboration throughout the value chain.
In the labelling industry, this has stimulated re-thinking of product components and packaging design in order to improve recycling and enable the circular economy. Success requires knowledge of the label's end-use, the packaging combinations and the potential recycling routes. Labels are usually part of the package and eco-designing can enable new solutions, reduce environmental impacts and promote recycling.
Growing e-commerce will mean we will face with increasing risk for counterfeiting and cosmetics in e-commerce are the most counterfeited products.
This presentation will give some practical examples of product security features pressure-sensitive labels can incorporate.
