Can a business be a moral compass?
Information
In this talk Tom Tapper - the Co-founder & CEO of B Corp creative agency Nice and Serious - will explore the role businesses play in our society, and why putting profit above purpose has created many of the crises we now see in the world. He'll share the story of how his agency lost its way, before codifying a moral compass into the decision-making process. He'll discuss the importance of bringing humanity back into business, and how it can benefit us all.
About Tom Tapper
Tom is the co-founder and CEO of Nice and Serious. Having trained as an environmental scientist and science communicator, in 2008 he setup ethical creative agency Nice and Serious to focus on making creative work the world needs. For the last 10 years he's worked with international brands and charities to communicate environmental and social issues through creative content and campaigns. Nice and Serious has also launched impact-led digital platforms such as Useless London, Touch Yourself and The Moral Compass