Influencer Marketing Circle: Lessons from the Biggest Brands

Thursday, September 17, 2026 12:20 PM to 1:00 PM · 40 min. (America/New_York)

Growth Zone

Panel

Influencer Marketing

Information

Creator ads outperforming brand ads by 4x CTR. AI adoption in influencer marketing hitting 60%. TikTok Shop turning creators into direct sales channels. Are brands and agencies adapting?

In this panel, influencer marketing leaders from TATAM's top brand clients unpack the trends reshaping the channel in 2026 and share exactly how they're acting on them. Expect real campaign insights, the strategies behind their biggest UA wins, and lessons from what didn't work.

Tatam DigitalTatam Digital is a lower-funnel influencer marketing agency specialized in global acquisition for subscription apps and eCommerce. Winners of the 2024 Best App Marketing Agency of the Year at the App Growth Awards, their mission is to accelerate growth for brands. They have completed 26,000+ collaborations with 10.600+ influencers, reaching 3.9 billion video views (each individually tracked) for their clients with all results monitored and analyzed. Tatam shares great insights on how to achieve performance via influencers in their free whitepapers.

Speakers

Lucia Aguilar

Co-Founder & CEOTatam Digital

Influencer Marketing Circle: Lessons from the Biggest Brands

Information

Speakers

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