

Beyond the Digital Façade: How Intelligent Automation improves CX in Banking
Information
Intelligent Automation improves on digital customer experiences by automating the back-office processes triggered by digital UIs:
- Chatbots, mobile apps, and web portals often provide merely a façade of a digital experience, an updated front-end that transitions to slow, manual, back-office work
- Areas like Client Lifecycle Management (CLM) are impeded by customer documentation such as Business Formation, Beneficial Ownership, and Proof of Address, which has been tricky to automate
- Deutsche Bank is one of many banks using Intelligent Automation to automate for their documents and document-like data (such as emails) in areas like CLM, vastly improving CX and reducing churn



