ASO Strategies for Engagement: Breaking the 4th Wall

ASO Strategies for Engagement: Breaking the 4th Wall

Main Conference Room
Main Conference
ASO

Information

This session focuses on the significance of personalized content for end users, as highlighted by Apple and Google recent feature releases. ASO continues to evolve -the era of generalized marketing is fading, and the key to success lies in personalization to attract more engaged users. In this new era, it is also critical to have the right tools in place to test and measure the funnel from top to bottom.

GummicubeGummicube revolutionized mobile marketing in 2010 as the first App Store Optimization company. Gummicube’s DATACUBE software leverages proprietary ‘big data for mobile’ to understand search trends and the competitive landscape inside the app stores. By using DATACUBE, mobile search data and user behavior is no longer a black box – resulting in greater visibility, more high quality organic downloads and a lower overall cost of user acquisition. Join the thousands of developers who have relied on Gummicube to optimize their apps for the best possible visibility and conversion with its proprietary mobile data, industry leading technology and hands-on team of ASO experts. Gummicube is based in San Jose, California with offices in Portland, Oregon and Berlin, Germany.

Registered attendees

Nicole Weiss
Nicole Weiss
Global Director Marketing: App Store Editorial Partnerships and ASOAudible
Peggy-Anne Salz
Peggy-Anne Salz
Senior WriterForbes

Log in