From Queues to Revenue: How Data-Driven Blueprinting Transformed David Lloyd's Guest Experience

Managing over 1 million annual guest visits, David Lloyd Clubs transformed the traditional reception experience through strategic service blueprinting and data analysis. The session shares practical insights from their blueprint discovery approach and demonstrates how this thoughtful digital transformation enhanced member experience, boosted app adoption, and generated additional revenue. Join to discover how service design thinking and event data performance from Amplitude can elevate guest experiences while delivering measurable business results.