Growth Engine for the App Store in 2023: How to Leverage ASO, ASA and CPP

Growth Engine for the App Store in 2023: How to Leverage ASO, ASA and CPP

App Store Marketing Zone
App Store Marketing Zone
Apple Search AdsASO

Information

This session is focused on providing a comprehensive guide to maximizing mobile growth for app businesses in 2023. Eugene will cover three key areas:

- Streamlining an ASO strategy

- Leveraging Apple Search Ads to scale effectively

- 2023 must-have – CPP and how to use them to increase visibility and conversion on the App Store.

The presentation will include real-life examples and case studies demonstrating the effectiveness of the paid & organic mix and advantages of CPP.

SplitMetricsSplitMetrics, an Apple Search Ads partner, is a global software company offering an ecosystem of products and services that serve as a growth engine for top mobile-first businesses and brands worldwide. The SplitMetrics brand gathers under the same roof SplitMetrics Acquire (formerly SearchAdsHQ) – a platform for Apple Search Ads automation and optimization at scale; SplitMetrics Optimize – an A/B testing platform and ASO tool of the year 2022; and SplitMetrics Agency – a full-cycle mobile marketing agency composed of a team of mobile growth experts empowered by top-notch technology and exclusive market insights. With a dedicated team of 150+ experts who live and breathe mobile app growth, SplitMetrics is obsessed with making its customers successful. That’s why the world’s leading app and game publishers choose to grow with SplitMetrics.

Registered attendees

Claudia Whyte
Claudia Whyte
VP GrowthHowbout
Dimitris Drakatos
Dimitris Drakatos
Head of SEO & ASOPaired

Join the event!

See all the content and easy-to-use features by logging in or registering!