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Personalisation
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Today’s savvy customers expect brands to deliver a consistent and personalised experience, across all available channels.
Through our research, we found inaccurate personalisation could result in losing the customer. In Europe alone, 55% of consumers felt irrelevant and inconsistent communication from brands to be highly frustrating.
So how do you personalise your customer’s experience with your brand?
Join Jason Smith to gain actionable insights for your personalisation strategy.