Utilizing Behavioural Science and Psychology in CRM

Utilizing Behavioural Science and Psychology in CRM

Thursday, December 2, 2021 12:20 PM to 1:00 PM · 40 min. (Europe/Berlin)

App Product and Engagement Zone

App CRM

Information

When it comes to problem solving for growth, behavioural science and psychology can be rich sources of inspiration. In this session, Andy and Rinat will help participants create experiment ideas by outlining different frameworks for behavioural intervention.

PhiturePhiture is a multi-award-winning mobile growth consultancy and agency working with the teams behind leading apps. Using the company’s industry-acclaimed Mobile Growth Stack as a strategic framework, Phiture offers 5 key services: App Store Optimization, Performance Marketing, User Retention/CRM, Subscription Revenue Optimization services and Growth Consulting.

Speakers

Rinat Khanbekov

Rinat Khanbekov

Data AnalystPhiture

Andy Hart

Growth ConsultantPhiture

Registered attendees

Jakub Uniejewski

Product ManagerFreeletics

Jon Genovard

CRM & Retention ManagerShareTheMeal

Kai Glinin

CRM & Growth ManagerAda Health

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