Ask the Editor | Country Guide

Ask the Editor | Country Guide

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Country Guide editor Tom Button leads our editorial team producing Canada’s national business magazine for farmers with its insightful coverage of management and cropping issues. Tom has an extensive background in agricultural publications and has also had a successful career in marketing and corporate relations roles with leading Canadian agricultural agencies. Now based in Ridgetown, Ont., Tom has also advised numerous agri-industry, farm organization and government groups, and speaks and writes frequently on the future of agriculture. Questions or suggestions for coverage on strategic business thinking in Western Canada? Reach out to Country Guide editor, Tom Button, with your comments and questions. Search in "Who's Here" and send Tom a meeting or connection request, or reach him at tom.button@fbcpublishing.com.
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https://www.country-guide.ca/contributor/tom-button
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Country GuideCountry Guide - Virtual BoothAs in any successful business, a successful farm needs to get the immediate jobs done promptly, and on time. But to stay in business, you need to think about next week, next month and next year and beyond. You need to think about new ways to make your business grow and prosper. And since most farm business are run by the family, there’s that vital consideration of planning for one generation to retire comfortably while allowing the new one to take over and make a living. In each Country Guide you’ll find: Profiles. No two farms are the same, partly because no two people are the same. Whether it’s the CEO of an international chemical or machinery company, or the the young farm couple starting a specialty operation, you’ll learn what they’re thinking — and how the many different people in agriculture can learn from each others’ thinking. Products. A quick look at what’s new in equipment, grouped by category in order to allow a little comparison shopping before heading to the dealer. People. How some farms are adapting in traditional commodity agriculture, and how others are taking steps into new crops and services. Guide also looks beyond just the business side of agriculture, and covers the unique challenges and benefits of living, working and raising a family in a rural community. As Canada’s oldest farm publication, with roots back to 1886, Country Guide is about the business of farming, providing farmers with strategic business thinking.

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