Fathom helps O’Brien Group save time and add value to their franchisees

Fathom helps O’Brien Group save time and add value to their franchisees

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In this blog post we hear how franchisor, the O'Brien Group, was being held back by frustrating and time consuming processes, and how Fathom helped turn things around. Franchises are incredibly popular business models, and for good reason. From food and hospitality to fitness and automotive, becoming a franchisee allows owners to start their own business without many of the risks associated with launching a new brand from scratch. And franchises make up a significant part of the Australian economy. According to The Franchise Council of Australia, Australian franchises are currently worth $182 billion with over 80,000 franchised businesses in operation.

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